Although it might seem like artificial intelligence (AI) is a hot new trend, this technology has existed since at least the Cold War era of the 1950s. The computer giant of the time, International Business Machines (IBM), used AI to translate Russian language into English. Advances in AI have continued since this early time, [...]
As a small business owner, you already know that you have to make the best of a limited marketing budget. You simply don’t have the time or money to waste on campaigns that produce disappointing results. You need reliable tools and campaigns to show what’s working and what you need to scrap. Call tracking [...]
Automated Call Analysis as a Business Intelligence Tool One definition of Automated Call Analysis is that it’s an offshoot of call tracking. Another is that it’s a new business intelligence (BI) solution that tracks calls as a method of delivering call recordings. Call Sumo’s product allows you to analyze customer telephone calls from both sides [...]
Self-service is the newest trend among software vendors that provide analytics, business intelligence, and data. The idea behind these programs is that people of all skill levels can obtain the information they need with a few clicks. This assumption doesn’t consider that not everyone has the skills and training to isolate the most useful [...]
