conversion tracking

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Why Every Dentist Should Use Call Tracking

By | 2017-08-24T07:58:40+00:00 August 20th, 2017|Call Tracking, Dental Marketing|

Nearly any industry can benefit from the data provided by call tracking, including dentistry. By knowing which marketing efforts bring in the most new patients, you can focus on improving those campaigns to attract even more people to your practice. The Lifetime Value of a New Dental Patient New patients are extremely valuable [...]

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Important Call Tracking Metrics

By | 2017-07-21T07:31:47+00:00 June 24th, 2017|Analytics, Call Tracking, PPC|

You know that you need to record customer phone calls to gain valuable insight into the sales process, but which information is most important? At Call Sumo, we have found that the following data provides the most useful feedback to our clients: Call Sumo Call Tracking enables you to track [...]

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Phone Experience IS User Experience

By | 2017-06-21T15:50:01+00:00 June 20th, 2017|Call Tracking|

As a business owner, you understand the importance of your customers having an excellent experience every time they call your company. If they don’t receive it every time, you might not hear from them again. That’s where phone call conversion optimization comes into play. Even when people make a purchase online, they like having [...]

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Going Further With Your Analytics Dashboards

By | 2017-05-30T12:43:54+00:00 May 7th, 2017|Analytics|

The executive dashboard is nothing new. It has been around since the 1980s, and it was revolutionary for its time. It allowed companies to analyze business data from the convenience of a single screen. However, the business dashboard has evolved significantly over the past three decades. Analyzing the past and predicting the future [...]

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