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Enhancing Your Adwords with Call Sumo

By | 2017-06-08T17:17:41+00:00 June 5th, 2017|PPC|

Most online advertisers have heard of or used Google Adwords to attract the attention of their target demographic. While powerful in its own right, combining it with a call tracking software like Call Sumo gives you highly focused insight into the performance of your paid advertising campaigns. Understanding Google AdWords When you sign [...]

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How Call Tracking Contributes to Your Marketing Success

By | 2017-06-08T17:06:34+00:00 May 31st, 2017|Call Tracking|

Having a call tracking system is an important way to increase ROI, customer engagement, and improve measurements. However, some companies remain unaware of it. The basic concept is that potential customers receive different contact information based on their point of origination. Traditional call tracking does have some drawbacks, including a company’s limited ability to [...]

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