Improve Your Marketing
Optimize ad spend by knowing which marketing channels bring in the most calls and conversions.
How Call Sumo Improves Your Marketing
Let’s say you’re advertising your business on a billboard, paid online search ads & social media marketing. Call Sumo will provide you with a unique tracking number for each of these marketing channels and have a default phone number for your website.
|Marketing Channel||Tracking Number|
On the Billboard, you place the unique Call Sumo tracking number for the advertisement. The same goes for the other marketing channels. After two days you take a look at your calls and the breakdown looks like this: (Click image on the right to see an example)
|Marketing Channel||Number of Calls|
|Social Media||1 call|
It would appear that billboard advertising is getting you the most calls. But when you look at your new customer list, you realize there is only 1 customer who booked for the week from your billboard advertising. This is where things are not always as they seem. Fortunately, Call Sumo records and tracks all calls that came in for your business and integrates with several customer management systems. This helps identify the types of callers and where they are calling you from – Google Adwords, Facebook Ads and all the other marketing channels you’re business was accessed.
Got any questions?
Give us a call and a member of our team will be happy to assist you with any inquiries.
Interested in a FREE Demo?
Schedule one today and let us show you how Call Sumo can improve your ROI.
What Our Clients Have To Say
“I love their analytical approach to call tracking. It really helps me keep an eye on my marketing dollars while running a busy practice. Call Sumo gets the job done!”
“They deliver on their promises. Call Sumo helps us manage our Dental Marketing Channels which results in more new patients for our practice.”
“I’ve been very happy with Call Sumo over the past years. They provide me with a detailed breakdown of how many new patients, unique leads, and existing patients our marketing has brought in.”
“We’ve been happy with Call Sumo. We can rely on them to continuously help us see new patient flow and help improve our staff at our practice.”